Netflix x Spotify‘s “Netflix Wrapped” Collaboration Campaign
Today’s trending shows, movies, and music aren’t just inspiring fandoms but fueling internet-wide and social media obsessions. Why not share the statistics of our most-watched Netflix movies and Spotify playlists inspired by our favorite Netflix shows with our social media friends and community?
Starting in December 2023, the two streaming services companies, Netflix and Spotify, are coming together to launch Netflix Wrapped, a unique feature on both applications where fans can review their top shows, movies, and genres while comparing Wrapped watchlists with friends and followers. Subscribers will also have the chance to search for music featured in their favorite Netflix shows and movies on Spotify.
Netflix and Spotify subscribers (all subscription packages) in the U.S., Canada, Australia, New Zealand, the U.K., Ireland, and India can access this feature.
*Listeners and watchers in Brazil, Denmark, Finland, France, Iceland, Japan, Germany, Mexico, Norway, and Sweden can experience the Netflix Wrapped feature on Netflix and Spotify in January 2024.
Disclaimer: This project is a Multimedia Content Creation for Brand Storytelling (PR 524) course assignment at the University of Southern California. This campaign is not affiliated with Netflix and Spotify.